services

Welcome to GM & Associates. 

GM & Associates is a Scottsdale-based PR firm owned by Gail Manginelli, a specialist in public relations and marketing communications.

Since 1997, we’ve provided strategic PR and marketing services to local and national clients in a broad industry range, including weight loss, hospitality, bankruptcy law, beauty/spa, magazine publishing and online editorial content. 

Services include writing press releases, media alerts, syndicated articles, online editorial content, newsletters, marketing materials, website content and video scripts. We also develop tactical PR plans, create targeted distribution lists, establish relationships with key media contacts, and provide interview preparation and key message development. 

We partner with our clients to secure positive publicity to promote their businesses, position them as thought leaders, and build brand awareness. 

 

We’ve got a lot to offer.

The first step is to get together, either in person or over the phone, to get an understanding of your objectives and how we can help you achieve them.  

The initial consultation is complimentary.  If you decide to move forward, we’ll determine the scope of the project and establish a process and timeline for implementation. 

Here are some of the services we provide:

Public Relations

  • Developing strategic PR plans
  • Writing and distributing press releases
  • Writing and distributing media alerts
  • Researching media outlets and creating targeted distribution lists
  • Writing syndicated articles and online editorial content
  • Establishing relationships with key media contacts
  • Pitching stories to targeted media outlets
  • Tracking and monitoring media placed
  • Facilitating interviews with company representatives
  • Developing key messages and company boilerplates

Marketing Communications

  • Writing newsletters
  • Developing marketing materials
  • Producing website content
  • Writing video scripts

We also recognize the value of partnering with talented associates who specialize in related services such as media buying, graphic design, website management and social media. 

If we enlist their help to execute your projects, we’ll be involved throughout the entire process to make sure everything goes smoothly, deadlines are met, and you’re completely satisfied with the end result.